Bhanu, founder of SiteGPT, scaled his SaaS to $13,000 MRR by leveraging 'engineering as marketing' instead of traditional paid ads. By deploying dozens of simple, high-utility free tools that solve specific user problems, he captures high-intent organic traffic from Google, converting visitors into paying customers without active manual outreach.
Topics: SaaS, Growth Hacking, SEO, Bootstrapping, Product-Led Growth
